Shortomatic - William Cawley

Co-Owner of Shortomatic.com, William Cawley, joined us live to tell us about how you can customize your own board shorts at shortomatic.com. The shorts are made from a robust 'super suede' polyester microfibre, highly effective for deflecting surface water, while the sheer satin finish inside means unimpaired mobility. Every pair of shorts is printed dynamically with the artist name, the image that you choose or create, along with the option for a personal message - this wraps right around the inner waistband and certifies that you really have purchased a work of art! The design team can also advise you if you need help. Michaela and Jessica customized a pair of shorts for all the boys. We revealed the designs in the segment. For more information on Shortomatic and how you can customize your own board shorts, go to www.shortomatic.com.

July 27, 2010